Social Media Optimization News | Social Media Marketing Tips

Today, organizations have started to think different and have taken to social media to increase revenues. Social media contributes to millions of dollars worth of business annually. This is why many businesses have started using innovative and cutting-edge approaches to further their aims through social media. Surveys have shown that more than two thirds of companies are now using social media to handle their day-to-day business activities, and have received some very important results that contribute to their success. Most small businesses do not have the kind of budgets that larger corporate’s have for communications and marketing, which is why social media channels are now considered to be encouraging as far as generating value is concerned. Effectively using social networking sites, forums and blogs is a great way to increase annual sales. Such a boost can help companies expand and grow and invest in more businesses or hire more staff. Surveys have also shown that as many as 9 out ...

Media Broadcasters CBS and Viacom have now started using social media as a way to promote their TV shows. CBS recently broadcasted the first episode of its famous reality show Survivor, and Jeff Probst, its host participated in a Twitter discussion about the program. Probst has revealed that he will now be using this approach more regularly to give the show’s viewers that added touch. CBS boasts of having nearly 50 million Facebook fans for its shows. This company believes that content is extremely important, and writing about the major events is equally important. Every major event from the Academy Awards to the Grammy’s have all done much better than the previous year’s owing to social media. Today, American Idol is not on its way out as people thought it would. Network television is still going strong and will never go away because of social media. Social media helps to enhance broadcast.